How to Approach Technical SEO in a New Light

SEO has changed more than any other marketing channel over the last decade.

Through a succession of algorithmic evolutions, SEO has also remained the foundation of a successful digital strategy – 51% of online traffic arrives at websites via organic search, after all.

SEO has gone mainstream.

Still, we must take stock of the fact that SEO requires new skills and approaches to succeed in an increasingly competitive world.

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